Senior Creative Director, UX, Branding & Strategy

Welcome to my portfolio. I'm Felice D'Addario, an award-winning, UX/UI Senior Creative Director with over 20 years of design/UX experience. I consistently produce user-centric, original and profitable concepts for brands and products. I have a proven track record in utilizing all available resources to efficiently manage complex projects to completion on time and within budget. I’m a visionary leader with a high team retention rate who consistently influences team skill development for maximum results.

I invite you to explore my portfolio encompasses from problem solving UX/UI, branding and successfully executed business strategies.

UX/UI, Rebranding, Design & Strategy

Martindale

UX/UI, Design & Strategy

Premier elite client

UX/UI, Rebranding, Design & Strategy

Martindale

UX/UI, Design & Strategy

Creative Discovery

Design & Print Process

LG Kitchen Series

UX/UI & Design

RMA - Reproductive Medicine Associates of NJ

UX/UI, Design & Strategy

Health Theme System

UX/UI, Design & Strategy

Health Theme System

UX/UI, Design & Strategy

Beauty Theme System